effective introduction of an innovative business system, as alternative tourism
is to the traditional one, as well as the achievement of sustainable
development requirements are presented in this paper. Namely, a detailed
description of the business model of interest shall introduce the reader into
the concept of quantitative and qualitative specification of its operational
characteristics. Through this process, a justification mechanism shall point
out the specific characteristics that may foster sustainability. The triple
bottom line approach  shall be utilised in order to measure success rates.
Furthermore, analysis shall be based on business model canvas , depicting
the main characteristics of the sustainable alternative tourism enterprise.
Paper concludes with profiles and recommendations of sustainable alternative
tourism business models focusing in particular in the religious cultural path
Keywords: Sustainable tourism,
triple bottom line, alternative tourism, religious cultural paths.