Abstract
Corporate
accelerators have become an important form of corporate-start-up collaboration.
According to [1] mm1 (consultancy for Connected Business), two-thirds of all
DAX 30 companies in Germany engaged with start-ups via an accelerator in the
year 2020. Despite the clear importance of this phenomenon, there is still a
lack of understanding of the concrete factors that determine their success.
Corporate accelerators can be designed in different ways but business
executives are still in the dark about the consequences of these design
decisions on the performance. The aim of present study is to determine success
factors of a selected set of corporate accelerators based on qualitative data.
A database of 109 corporate accelerators was collected from which all Germany
based programs (28) were analysed in greater detail regarding their performance
and program design. Hereby, the study tests the statistical relevance of 14
potential success factors identified via literature review conducted on the
matter. The results show that especially five factors have a significant
positive correlation to a corporate accelerators success:
The existence of corporate partners.
A demanding selection process that contains
selection days for shortlisted start-ups.
A larger amount of start-ups per batch.
The obligation for start-ups to be
physically present in the facilities for the time of the program (Pre Covid19).
The incorporation of metrics to track the
progress of participating start-ups.
JEL
classification numbers: O31.
Keywords: Acceleration programs, Corporate acceleration, Corporate
entrepreneurship, start-ups, Corporate incubators.